IMMORTELLE REJUVENATING SHAMPOO | Our Iconic First Shampoo

1. Prepare the Shampoo
Dilute up to 1:30 with lukewarm water, adjusting based on coat type and dirtiness. Mix until a rich, creamy foam forms.

2. Apply to the Coat
Apply generously to a wet coat, ensuring full coverage.

3. Massage
Massage gently for 3–5 minutes to allow the restorative botanical actives to penetrate and rejuvenate the coat.

4. Rinse Thoroughly
Rinse until water runs clear. Repeat if needed, especially for heavily soiled or damaged coats.

5. For Very Dry or Stressed Coats
Use a less diluted formula for enhanced cleansing and rejuvenation.

Aqua*, Aloe Barbadensis Leaf Juice*/, Lauryl Glucoside*, Coco-Glucoside*, Glycerin*/, Cocamidopropyl Betaine*, Capryloyl/Caproyl Methyl Glucamide*, Lauroyl/Myristoyl Methyl Glucamide*, Polyglyceryl-10 Caprylate/Caprate*, Helichrysum Italicum Flower Extract*/**, Hydroxypropyltrimonium Inulin*, Glyceryl Oleate*, Benzyl Alcohol, PCA Glyceryl Oleate*, Fragrance* (Allergen-Free Composition), Hydrolyzed Vegetable Protein*, Crambe Abyssinica Seed Oil*, Sodium Chloride*, Dehydroacetic Acid, Citric Acid*, Phytosterols*, Oleyl Alcohol*

* Ingredients from natural origin (98.5%)
** Ingredients from organic agricultural sources (20%)
Certified organic and vegan by Ecogea.org

• Immortelle Flower Extract — Renowned for anti-aging and repairing properties; rejuvenates dull, tired, and damaged coats

• Aloe Vera — Hydrates, soothes, and replenishes moisture

• Inulin — Reduces frizz, smooths texture, enhances manageability

• Crambe Abyssinica Seed Oil — Boosts elasticity and improves overall coat appearance

• Phyto Proteins — Strengthen the hair shaft and support healthier growth

• Phytosterols — Support density, fullness, and regrowth

• Glycerin — Retains moisture and protects against dryness

These botanicals work synergistically to restore strength, vitality, and a radiant, rejuvenated finish.

• Certified Organic & Vegan (Ecogea)

• ≥ 98.5% natural origin

• Packaged in 100% compostable Veganbottle®

• Tearless and hypoallergenic

• Allergen-free fragrance

• Supports coat + skin health

• Enhances coat texture and fullness

• Suitable for all coats, especially ageing or damaged

• Highly concentrated formula

GMOs · Ethanolamine Compounds (MEA, DEA, TEA) · Mineral Oils · Parabens · Petrochemicals · Phenoxyethanol · Phthalates · PEG · PPG · Silicones · Sulphates · Synthetic Dyes · Triclosan · Carcinogenic Substances

Choosing high-quality, certified organic care is an investment in your dog’s long-term wellbeing. Every Doglyness formula is thoughtfully crafted with naturally derived ingredients that restore, replenish, and protect—without unnecessary additives or harsh synthetics.

We proudly formulate without the conventional fillers and chemicals found in mass-market grooming products, ensuring a gentle, high-performance experience you can trust.

This shampoo is housed in our 100% compostable Veganbottle®, made from fully plant-based and biodegradable materials—including the cap and label. It reflects our commitment to eliminating plastic from production, packaging, shipping, and storage.

Plastic pumps and closures are provided once, free of charge, with your first order. We encourage reuse with future purchases as part of our plastic-free mission.